Motywy korzystania z wirtualnych platform do wspólnej konsumpcji mody
Szymon Michalak
Poznań University of Economics and Business, Department of Product Marketing , Al. Niepodległości 10, 61-875 Poznań, Poland
ORCID: 0000-0003-2874-7694
Paweł Bartkowiak
Poznań University of Economics and Business, Department of Strategic Management, Al. Niepodległości 10, 61-875 Poznań,
Poland
ORCID: 0000-0001-9330-756X
Magdalena Ankiel
Poznań University of Economics and Business, Department of Product Marketing , Al. Niepodległości 10, 61-875 Poznań, Poland
ORCID: 0000-0003-2594-1600
Tomasz Olejniczak
Poznań University of Economics and Business, Department of Product Marketing , Al. Niepodległości 10, 61-875 Poznań, Poland
ORCID: 0000-0001-7254-4961
Magda Stachowiak-Krzyżan
Poznań University of Economics and Business, Department of Product Marketing , Al. Niepodległości 10, 61-875 Poznań, Poland
ORCID: 0000-0002-4093-2238
Corresponding author:
E-mail: szymon.michalak@ue.poznan.pl