eISSN 2353-8414

Phone.: +48 22 846 00 11 ext. 249
E-mail: minib@ilot.lukasiewicz.gov.pl

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Posts Tagged: generation Z

30 September 2021

Involvement of generation Z in the communication activities of clothing brands in social media — the case of Poland

17 December 2019

Social media as a source of information about universities among candidates for studies

15 March 2019

The significance of direct contacts in the process of building relations with student candidates

15 March 2019

The use of social media by young consumers in purchasing processes

Last articles

Areas of influence in influencer marketing. To what extent is the communication under brand control?

30 December 2022

Omnichannel environment – phenomena, processes and the directions of change

30 December 2022

The use of content marketing on the websites of dairy companies

30 December 2022

Impact of the covid-19 pandemic on the activities and implementation of polish research institutes and their statutory activities in 2020–2021

30 December 2022

Reception of the marketing communication function in the light of enterprise research

30 December 2022

About Journal

The journal publishes articles on the theory and practice of marketing, the scope and possibilities of using marketing in Polish and global economic practice, and presents the experiences of Polish and foreign organizations related to science and research. The editorial office does not charge any fees for submitting the manuscript and processing the article.

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Łukasiewicz Research Network
– Institute of Aviation
Scientific Publishers
al. Krakowska 110/114
02-256 Warsaw, Poland

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Kamila Kaczyńska
Head of the Publishing and Library Department
+48 22 846 00 11 ext. 249

Wykonanie: Create24.

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