eISSN 2353-8414

Phone.: +48 22 846 00 11 ext. 249
E-mail: minib@ilot.lukasiewicz.gov.pl

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Posts Tagged: social media

30 December 2022

Areas of influence in influencer marketing. To what extent is the communication under brand control?

30 September 2021

Involvement of generation Z in the communication activities of clothing brands in social media — the case of Poland

29 December 2020

The evolution of the role of forms of marketing communication in influencing consumers’ shopping behavior (based on surveys in 1995–2018)

Last articles

The use of marketing indicators in Poland — towards evidence-based management

1 April 2023

Marketing in the context of organisational market resilience

1 April 2023

Corporate social responsibility practices in the energy industry-trends of change

1 April 2023

Audit report timeliness before and during the COVID-19 pandemic: evidence from the market reaction

1 April 2023

The effect of information communication technology readiness and knowledge management on entrepreneurial strategic orientation and its implications on firm performanceE

1 April 2023

About Journal

The journal publishes articles on the theory and practice of marketing, the scope and possibilities of using marketing in Polish and global economic practice, and presents the experiences of Polish and foreign organizations related to science and research. The editorial office does not charge any fees for submitting the manuscript and processing the article.

Contact us:

Łukasiewicz Research Network
– Institute of Aviation
Scientific Publishers
al. Krakowska 110/114
02-256 Warsaw, Poland

Direct contact

Kamila Kaczyńska
Head of the Publishing and Library Department
+48 22 846 00 11 ext. 249

Wykonanie: Create24.

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