Multi-Level Marketing is a very popular business model in the Western countries. It is a kind of hybrid of the method of distribution of goods and the method of building a sales network. It is one of the safest (carries a very low risk) ways of conducting a business activity. The knowledge about functioning of this business model, both among theoreticians (scanty literature on the subject) and practitioners, is still insufficient in Poland. Thus, the presented paper has been prepared as — in the Authors’ opinion — it, at least infinitesimally, bridges the gap in the recognition of Multi-Level Marketing … Czytaj więcej »

Neiberia.com is a prototype business and social networking website created for the project: “New information technologies for electronic economy and information society based on the SOA paradigm” under the Operational Programme Innovative Economy. The idea of the portal is based on local communities, both focused on private users as well as small and medium-sized enterprises (SMEs) and electronic markets, where they both meet and may interact. After completion of the project in January 2013, the team faced a completely new task of commercialization of its results. The first stage of project promotion was participation in competitions for business idea, conferences … Czytaj więcej »