eISSN 2353-8414

Phone.: +48 22 846 00 11 ext. 249
E-mail: minib@ilot.lukasiewicz.gov.pl

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Posts Tagged: customer perceived value

30 March 2022

Application of the Design Thinking Method in Customer Experience Management

Last articles

3/2023

10 September 2023

Mapping research on user-generated content in the service sector — a bibliometric analysis

10 September 2023

The dynamism of the environment — the impact on service company competitive advantage from a crm dynamic capabilities perspective

10 September 2023

Implementation and evaluation of a selected crm tool for the stakeholder relationship management in an innovative project

10 September 2023

New product development from the perspective of creating a competitive advantage

10 September 2023

About Journal

The journal publishes articles on the theory and practice of marketing, the scope and possibilities of using marketing in Polish and global economic practice, and presents the experiences of Polish and foreign organizations related to science and research. The editorial office does not charge any fees for submitting the manuscript and processing the article.

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Łukasiewicz Research Network
– Institute of Aviation
Scientific Publishers
al. Krakowska 110/114
02-256 Warsaw, Poland

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Kamila Kaczyńska
Head of the Publishing and Library Department
+48 22 846 00 11 ext. 249

Wykonanie: Create24.

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