Innovation in social-economic development in Poland. Research institutes as entities and contractors of innovative activities in Poland

The goal of this article is to present the development of innovativeness in Poland in the period of its membership in the European Union. The author will address the place and role of research-development activity in the formation of innovations. The article will consist of a short theoretical part and the presentation of chosen theories of innovations functioning in the economy. The main part of the article will be an attempt to look at research institutes in the context of their usefulness in the process of raising the innovativeness of the country, taking into consideration the changes proposed by government … Czytaj więcej »

Research institutes in Poland – evaluation of their place and role in innovative politics in Poland.

Renata BarcikowskaIn the paper have been analyzed issues related to the reserach institutes in Poland in last decade. The problematic question is: What is the role and place of research institutes in Poland in innovative policy with particular regard to their usefulness in the implementation of the Knowledge Based Economy (KBE).

Renata Barcikowska, Ph.D., Railway Research Institute, Poland – is an Assistant Professor in the Centre for Coordination of Projects and International Cooperation of IK. In 2015 she received a Ph.D from Cardinal Stefan Wyszyński University in Warsaw in the area of political sciences. Her disertation was on Research Institutes in Czytaj więcej »

The internationalisation of marketing in the education and research sector

M Pluta Olearnik

 

A growing number of entities operating in the Polish sector of higher education and science and research aspire to have an active presence in foreign markets and even in the global market. This presence must be accompanied by thoughtful marketing strategies using effective marketing tools. The aim of the article is to indicate the possibility of using the knowledge of international marketing to increase the efficiency of the entities of the Polish sector of education and research. Particular attention was paid to the intercultural nature of the international marketing, especially in relation to the system to communicate with foreign … Czytaj więcej »